Growth Loops that compound.

The best growth doesn't come from ads — it comes from the product handing the next user to itself. I designed two loops on top of money transfer: a Spin the Wheel reward that gives regulars a reason to come back, and a Referral flow that turns a happy sender into an invite.

Each loop was designed to be simple enough for a first-time, basic-English user to finish in seconds — and cheap enough to run on marketing tooling with no dev time per campaign.